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Provide timely information to all community members about Bond progress.

Action steps:

  1. Deliver three community bond engagement meetings per year.

  2. Create brochures for specific sites.

  3. Disseminate quarterly newsletter.

  4. Routinely update website; build out video capabilities.

  5. Write articles, op-eds, PowerPoint presentations, and blurbs for Board members. 

Measurement:

  1. Assess coverage of events, positive/neutral PR results, assess relationships developed at events.

  2. Design/distribute info for parents, community, and staff on website and through email.

  3. Number of people who acess the bond website.
  4. Provide all collateral that supports Board/staff engagement.

Resources:

Communications staff, consultants, website, graphic design, email campaigns.

 

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